Showroom Is Now Available in Myanmar

June 27, 2016

Showroom Is Now Available in Myanmar

Sales partner, Adipati opens and strengthens sale activity.

Showroom

At the end of May, Adipati, who is a sales partner in Myanmar, opened a new sales showroom displaying Satake products.

Adipati has their own rice mill, and distributes white rice both within and outside the country. In 2010, they installed Satake optical sorters thereby increasing their white rice quality. Subsequently, they refurbished their existing rice mill with Satake's expertise. Moreover Mr. Thein Toe, who is the president of Adipati, thought to expand Satake products throughout the country. In 2012, the company started to deal with Satake products as a sales partner, now having such confidence in Satake's high quality. Since the showroom’s opening, sales to new Satake customers have been impressive.

Display machines

As a further sales promotion measure, the showroom was opened on May 31. On the same day, an opening ceremony was held with approximately 100 people from the rice milling industry being in attendance. The new showroom displays a series of rice milling process machines including: paddy husker, de-stoner, rice milling machines, optical sorter and packer. This is the place for business discussion and hands on checking of actual machines. Expectation is high for sales expansion in the future.

Satake plans to hold a seminar to introduce its new products and optimal rice processing technology in Yangon in conjunction with Adipati to contribute to improving Myanmar’s white rice quality.